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"Raising the Sounds of Mpumalanga to the word"

MamaQua records

Our mission is clear: to uplift and empower the vibrant artistic community of Mpumalanga while making a positive impact on local businesses and creatives. We are dedicated to signing and promoting 90% of our artists from Mpumalanga, showcasing the incredible talent that our province has to offer to the world.

Label Services

Empowering Mpumalanga artists with expert support and global reach.

Distribution

distribute music globally using platforms like Ditto and 3tone, ensuring our artists’ tracks reach major streaming services and audiences worldwide.

Recording Studio

We provide exceptional professional studio recording services for our artists, ensuring high-quality sound production that truly elevates their music.

Events for Artists

Organize exclusive events and live performances to showcase our artists, connecting them with fans and industry professionals.

Artist management

End-to-end artist management, handling bookings, schedules, and career development to maximize their success.

Marketing

Our marketing strategies promote the label and its artists using social media, influencer collaborations, and targeted campaigns for maximum exposure.

person playing brown and white acoustic guitars

Branding

Our team focuses on branding the label and artists, creating unique identities through logos, visuals, and personalized merchandise.

PODCAST

Welcome to our fantastic Podcast Department, an exhilarating extension of our mission to uplift and spotlight Mpumalanga’s vibrant creative voices! We harness the power of podcasting as a dynamic platform to educate, inspire, and connect artists, creatives, and the incredible community around us!

With our thrilling Artist Talks, we provide our talented stars with a stage to share their inspiring journeys, challenges, and triumphs—fostering genuine connections with fans! Our exciting Music Business segments simplify the industry landscape, empowering upcoming artists to master distribution, branding, royalties, and growth strategies!

But wait, there’s more! We also bring you Live Sessions, where raw talent collides with authentic performance! These sensational sessions reveal the true sound of our artists, giving them a chance to shine while crafting captivating content for digital platforms!

And beyond that, we embark on exciting interviews with producers, songwriters, and industry professionals, creating a vibrant hub of knowledge and opportunity!

This department is not just about content—it’s all about building an incredible culture, crafting visibility, and throwing open the doors for Mpumalanga’s creatives to be seen, heard, and celebrated on a grander stage!

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Other Revenue Streams

Shows (Gigs): We actively book live performances, gigs, and tours for our artists, connecting them with fans while earning revenue from ticket sales and performance fees. These events also help increase their visibility and grow their audience.

Merchandise: We help artists design, produce, and sell branded merchandise, including T-shirts, hats, and posters. Merchandise not only generates extra income but also strengthens their personal brand and fan loyalty.

Royalties: We ensure our artists receive royalties from music streams, radio play, and licensing deals. By partnering with reliable distribution platforms, we guarantee fair and timely payouts for their creative work.

Projects

Showcasing our latest releases and collaborations.

New EP

Fresh sounds from Vee Deep-M’s latest project.

What Are We Looking For?

Application Forms

Creativity

Creativity is at the heart of everything we do. We are looking for artists who are willing to experiment, explore, and push boundaries in their music and overall brand. From songwriting and production to visuals and performances, creativity is what turns good ideas into powerful experiences.

MamaQua Records support artists in developing their creative direction—encouraging collaboration, innovation, and growth. We believe that creativity is not just about talent, but about how you think, how you express, and how you evolve. Artists who constantly challenge themselves are the ones who create impact, and that’s exactly what we stand for.

Uniqueness

We appreciate artists who offer a distinct perspective. We seek individuals who possess originality and authenticity, not mere imitations. Your sound, your voice, and your narrative should resonate with individuality. Whether through your tone, flow, production style, or performance energy, we are looking for artists who embody their true selves and possess the confidence to deviate from traditional norms.

Uniqueness is the hallmark of a memorable artist. It distinguishes you from your peers and establishes a lasting presence within the industry. At MamaQua Records, we do not mold artists to conform to trends; rather, we empower them to embrace their originality and cultivate a sound that is instantly recognizable.

Gog' Esther Mahlangu